Free tool
YOU KEEP · PER HIRE
€3,35074% cheaper
Reward calculator
Set your agency fee against the reward and see what you keep per hire, live, per role, no email needed.
Run the numbersResources
Run referrals better,
whether you buy Cruit or not
Two free tools, real customer stories, and field notes on running a referral program. No pitch attached.
Free tools
Two tools you can use today
No signup to try them, price a reward, or build a starter pack from your own domain.
Reward calculator
Free tool
https://yourcompany.com
Ken jij iemand?
A4 poster + QR
WhatsApp message
Careers-page banner
Referral pack builder
Give us your domain and the agent builds a starter pack, posters, messages and a QR job board, in your brand.
Build my packCustomer stories
Programs that actually run
How real teams turned their own people into their best hiring channel.
Customer story
Securitas hit a 30% referral hire rate
5,500 guards became its best recruiting channel.
SkyLift
Customer story
SkyLift lifted referral hiring to 31%
A gamified program that doubled the rate.
Flora Food Group
Customer story
Flora Food Group reached 1,215 referrals
A clunky tool, remade for 5,000 people.
Customer story
Van Lanschot Kempen made 233 hires
Referral challenges, turned into a channel.
Customer story
Octopus EV: 28 hires, zero rewards
A branded program, no incentives offered.
Field notes
Guides & templates
The playbooks and copy that make a launch land, free to lift.
Template
The kickoff message, in five tones
Copy-paste launch message, pick the register that sounds like you.
Template
Referral policy, one page
The guardrails legal actually signs off on.
Guide
Launching without a comms team
Posters, QR codes and the first four weeks.
Guide
A year of referral campaigns
The calendar that keeps a program alive.
From the blog
Referral hiring, explained
Guides and comparisons on running referral programs and picking the right software.
Comparisons
Top Employee Referral Software of 2025
How Cruit compares to Tellent, Sprad, Employbrand and Employeereferrals.com on engagement, automation and user experience.
Mangala1 min read
Guides
How to Know If Your Employee Referral Program Is Actually Working
The metrics that tell you whether your referral program is actually delivering, and what to change when they don’t.
Mangala3 min read
Guides
Gamification in Recruiting: How Challenges and Rewards Motivate Employees to Refer
How challenges, leaderboards and rewards turn a forgotten referral program into something employees actually use.
Mangala2 min read
Guides
How to Source Talent in a Tight Labour Market
Proven strategies, from employee referrals to passive candidates and employer brand, for sourcing great people when competition is fierce.
Mangala2 min read
Basics
What Are Employee Referrals and Why Do They Matter?
A plain-English guide to what employee referrals are, why they lead to better and cheaper hires, and how to get your team excited about them.
Mangala2 min read
Featured · 2026 edition
The Dutch referral benchmark report
Reward levels, share rates and cost per referred hire across 120 programs. What good looks like, in numbers.
Want these in your own brand instead?
Enter your domain and the agent writes the messages, generates the posters and builds the calendar, using your tone, your roles, your colours.
Free · ready in 15 minutes · or book a strategy call