Industry
Public Sector Recruitment
Size
300+ employees
Office
Netherlands
Mission
Fostering trust, transparency, and integrity through innovative processes and objective checks.
Overview
Vanberkel Professionals specializes in the public sector, offering expertise in Finance, Legal, IT, and Interim Management. Their Vanberkel Academy provides impactful training and workshops. Dedicated to achieving sustainable results, Vanberkel Professionals helps clients reach their social and organizational goals. Van Berkel aimed to boost its employee referral program by partnering with Cruit. The company aimed to simplify the recruitment process and boost employee engagement, ensuring that contributions to talent acquisition were recognized and rewarded.
"The numbers speak for themselves; the engagement has truly increased since we started using Cruit."
Désirée de Ruijter
Manager Recruitment
The Challenge
Before Cruit, Van Berkel struggled with a manual referral process that was inconvenient and inefficient. The extensive administration distracted recruiters from their core responsibilities, and employees were only rewarded at the end of the hiring process, leading to disengagement.
Objectives
The Solution
By partnering with Cruit, Van Berkel successfully implemented a centralized platform designed to streamline and automate the entire referral process. This innovative system allows employees to easily submit their referrals and track their progress in real-time, significantly reducing the administrative burden that previously hampered the recruitment team. Additionally, Cruit introduced a tiered reward system that incentivizes employees at various stages of the hiring process, ensuring that their contributions are recognized and rewarded promptly.
Furthermore, the user-friendly app features exciting challenges and leaderboards, creating a competitive yet collaborative environment that encourages employees to refer high-quality candidates. This combination of automation, rewards, and gamification has transformed Van Berkel's referral program into a dynamic and effective tool for talent acquisition.
"We wanted to make the referral process more efficient and rewarding for our colleagues."
Désirée de Ruijter
Manager Recruitment
The Results
The transition to Cruit has yielded remarkable results for Van Berkel Professionals. With 65 referrals leading to 14 successful hires in just 6 months, the efficiency of their recruitment process has significantly improved. The referral program's visibility has dramatically increased, with over 23,000 impressions, indicating strong employee interest and participation. This heightened engagement has not only streamlined the recruitment process but has also fostered a more collaborative company culture where employees actively contribute to building their team.
14
Hires
in 6 months
65
Referrals
500+
Shares
24k+
Job Views
"The increased number of referrals and hires shows that our employees are excited about the program and are actively participating."
Désirée de Ruijter
Manager Recruitment
The Future with Vanberkel Professionals
Looking ahead, Van Berkel is enthusiastic about its continued partnership with Cruit. The company plans to enhance the referral program with more engaging challenges and incentives, utilize data insights to refine recruitment strategies, and foster a culture of collaboration and recognition. The success of the initial implementation has set a strong foundation for future growth and innovation in their talent acquisition approach.