Cruit welcomes Cinfield as newest customer to optimize Employee Referral Program

Cruit welcomes Cinfield as newest customer to optimize Employee Referral Program

Cruit, the leading platform for automating and optimizing employee referral programs, is proud to announce its newest customer: Cinfield, a leading Dutch company specializing in providing professionals and advisory services for complex tender processes in both the public and private sectors.

Cinfield supports clients across industries with expertise in sales- and tender strategies, proposal writing, training and tooling — helping organizations successfully navigate and win tenders. As the demand for skilled tender specialists continues to rise, Cinfield is investing in smarter recruitment strategies for its clients to keep up with this growth.

To accelerate the recruitment process for vacancies at its clients—without compromising on quality—Cinfield is launching a structured referral program powered by Cruit. The platform enables companies to activate their networks, track results, and drive participation — all in one place.

“Referrals have always played a role in how we find great people, but we wanted to take it to the next level,” said Rick Uringa, Director of Cinfield. “With Cruit, we now have a scalable and transparent way to engage our valuable network in recruitment and turn warm leads into new hires. At the same time, Cruit offers us a platform to strengthen engagement with our top-class freelancers. Finally, it gives us the opportunity to monetize our shared network in a meaningful way and use the joint proceeds to provide additional support to a number of selected charities. I am convinced that this makes us innovative and that this collaboration with Cruit will further strengthen our leading position in the industry.”

“We’re thrilled to support Cinfield as they build a referral-first hiring culture,” said Steye Kaersenhout, Co-Founder of Cruit. “Their work in the tender space is specialized and highly people-driven—making referrals one of the most effective ways to identify and attract top talent.”

Cinfield joins a growing list of forward-thinking companies using Cruit to unlock the full potential of employee referrals as a recruitment channel. What makes this partnership unique is the inclusion of freelancers in the referral program.

About Cruit

Cruit is a SaaS platform designed to help companies launch, manage, and scale employee referral programs. With smart automation, real-time insights, and user-friendly design, Cruit helps organizations hire faster through trusted referrals. For more information, visit www.joincruit.com

About Cinfield

Cinfield provides expert professionals and advisory services to help organizations prepare, manage, and win tenders. From strategic sales advice to writing support and the effective use of AI in the sales and tender process, Cinfield helps clients compete more effectively in both public and private tendering processes. For more information, visit www.cinfield.nl


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